Traveling is a luxury that most of us want more of. What if traveling the world becomes your job? Well, that’s what happened to Gil Antolin, founder of Luxury World Traveler. MillionaireMatch talked to him about how he went from losing everything to gaining the whole world.
In 2008, the U.S. began to feel the consequences of a crashing financial market. Layoffs were high, and large companies were closing. Antolin didn’t have the luxury of escaping the mortgage crash. His real estate company ended as he lost three of his homes. As if that wasn’t enough, this time caused him to lose cars and his fiancé. “I couldn’t control what was happening to me personally and financially. It was one of the most helpless feelings I ever had as an adult,” Antolin said.
After a push from a friend, to get his mind off of all the things crashing around him, Antolin began to plan a two-week mission trip to Uganda. “Being in Africa felt like I was on another planet,” he said. They raised $200k to help orphans get uniforms and school equipment. As a thank you, the children put on a performance for Antolin and the other volunteers. “I just remember the joy that was exuding from these children while singing and performing in the midst of having nothing. So much more joy than I’d seen in people from the U.S.” he said. It was an emotional moment for Antolin as he watched them being overjoyed at having Coca-cola for the first time. It was this experience that made two things clear for him. “I realized in an instant how blessed I was, even though I was losing all these material things. I still had more than these people. I had electricity, water, and I had opportunity. I could bounce back. It helped me recover from what was going on. It was an extremely impactful moment in my life, and it forever changed my path in what I wanted to do.” Antolin now feels that paying it forward to those who can’t pay you back and being able to travel and immerse himself in different cultures are two things that must be part of his life.
Antolin soon started an Instagram page sharing some of his favorite travel spots and places he desired to go. It got to the point he would spend up to six hours a day on Instagram. Speaking of travel, we had to know his top three places to go. We weren’t surprised when he said Maldives, Spain and Bali.
Now that Antolin has a successful business, he sees the difference between being a workaholic and doing something you are passionate about. “I was overweight, smoking and stressed out a lot. I was not me. The whole focus was on money. It was still work. I considered it work. When I shifted my mind and started my Instagram account, I hadn’t perceived Luxury World Travel as work,” he said. Fortunately, Antolin became a travel influencer before influencers were a thing. With just 200k followers, Antolin began to generate revenue in addition to free trips and hotel stays. “One of the things people miss, unless you are a celebrity, your personal page and business page should be separate.” Also, having strategic collaborations can help you increase your following faster.
Currently, Antolin is working on his latest business Book Smarter, a travel membership that gives you access to affordable accommodations and way to earn free travel. The business is in beta.
Travel has been a complete paradigm shift for Antolin, and he’s ready to take on 2018. He’ll be taking on Belize, Dominican Republic, Bora Bora, Laos and Croatia to name a few. “I’ve never been to a place I didn’t enjoy. I think each location has something to offer. That’s why I love traveling. It’s like a new story with each new place,” he shared. To keep track of his adventures, follow him on Instagram @luxuryworldtraveler. Don’t worry if you turn green from all the photos, check out booksmartertravel.com for your next travels.
Tis the season to sip champagne and share laughs with lifelong friends. Some may decide to stay home for New Year’s Eve, but the choice to celebrate in a lush venue is still top of the list. Well, if you are in Miami you probably have heard of LIV, Story and Komodo Lounge. Dave Grutman is the entrepreneur responsible for these lively spaces that boasts some of the best DJs and music artists. MillionaireMatch got the scoop on how he went from bartender to nightlife mogul.
“Relationships mean everything,” Grutman said. Relationships have been a big factor to Grutman’s success. It was his friend Jeff Soffer who wanted him to manage the newly renovated LIV at Fontainebleau Miami Beach. In the early days, Grutman worked as a bartender at Biz Bistro where he would serve up drinks to businessmen after a day’s round of golf. The owner of that restaurant was Soffer’s dad, Donald Soffer. “Whether you are a bartender, busser or doctor you always have to treat everything like it’s a profession,” he said. He later became a manager there. “I always try to treat people like I want to be treated,” Grutman said.
Grutman learned early on what it would take to be successful beyond building strong relationships. “I run my business with proper ethics,” recalling his time at one of his first nightlife venues. He didn’t always do this. Cameo, his first club, failed because he focused on trying to outdo The Opium Group which eventually bought it from him.
He now spends his time making sure his brand sticks out from the rest. “I constantly have to see what’s going on in the underground, because that becomes pop culture,” he said. Scouting for new musical talent and building relationships with agents are all part of the game. LIV generates a revenue of $45 million a year, and that’s not by chance. “It’s strategic. It’s luck. It’s being in the right place at the right time and then being able to capitalize on that. There’s plenty of times in your life that will come up that you are in the right place at the right time, but if you don’t make the right decision it goes away,” he said.
Grutman adds to that strategy, by making sure he hires quality people. “We try to build the right team around us so that we can capitalize on that,” shared Grutman. His team is so good, competitors have tried to lure them away from the company. He practices building his team up, and not always criticizing them.
With the hospitality business being so competitive, we wanted to know what keeps him on top. “You have to be cutting edge. You can’t wait to see what everyone else is doing. Be innovative, constantly,” he advised. “You want to create a lifestyle so that people think about you when they make those decisions in the hospitality industry,” he said. “I’m in the fun business. At the end of the day, it better be fucking fun,” laughed Grutman. He urges that there will be long hours to go along with being the best, and there isn’t much life work balance.
With LIV being opened for 10 years, there is no doubt that Grutman continues to keep things fresh and cutting edge. For more information and possibly a new favorite hot spot, check out miami-mg.com.
“Luxury has many different levels to it,” said John Idol, CEO of Michael Kors. Everyone has access to luxury these days, but it wasn’t always that way. Brands have tapped into an overlooked group which have led companies like Michael Kors to billion dollar brands. MillionaireMatch got the scoop on how Idol grew the company with just one item.
A key luxury item for both men and women is a quality watch. That’s why Michael Kors decided to introduce their line of watches that looked like quality with an affordable price tag. Idol first offered the MK watch at $125, but the quality wasn’t there. The result? No sales. After he went back to the drawing board, improved the quality, and slapped a new price tag of almost $300 the result was completely different. “Customers understand quality,” Idol said. Once they understood that, MK became one of the biggest watch retailers.
Idol, who has been the CEO for MK since 2003, offered key tips to building a luxury brand. “You have to be prepared today to embrace technology. Utilize it to help build your brand, and to expand your customer base,” he said. With social media and more people shopping online than going into a brick and mortar, it’s important to capture and keep your audience with the use of technology. “The behavioral shopping patterns of consumers are changing rapidly,” he said. “The consumer today, the wealthier consumer, are adept at shopping online. It’s a convenience of seeing a broader assortment of what you could have in house. You have the convenience of having things delivered in 24 or 48 hours. You need to be able to serve that customer in a completely different way,” he added.
Even with technology pushing out brand messages so quickly, it’s still important to not get off target. “You have to build a global brand, and you have to have a consistent image,” Idol said regarding MK’s consistent branding. Over the years audiences have watched a brand promote the jetsetter who loves to be stylish. They incorporate an exciting feeling for the newcomer who may be experiencing luxury for the first time. “Many people have never had the kind of money they have come into. The customer wants to show that they have luxury,” he explained. “Many customers in the emerging markets want to show their wealth off. That is one of the drivers of luxury,” Idol said.
For the entrepreneur creating the next luxury brand, there a few steps you can take. “If you are going to be successful in our business, or any business, you’ve got to work hard. You’ve got to dive for the ball,” Idol said about getting your foot in the door. If you are in college be sure to study abroad. Different climates and cultures speak to the fashion industry differently. Idol also said that brains aren’t the only thing you will need. “The smartest people who work for us are not the people who graduated at the top of their class. They are the ones who are the most interested. They are the ones who are most curious and ask the question ‘why?’. They are always wanting to know why, and aren’t afraid to work hard,” he said.
To see the latest fashion trend from this luxury brand, visit their site at www.michaelkors.com.
There are a few key things that everyone should own and feel great wearing. A watch is one of them, but not just any watch. A market that may seem overly-saturated, Audemars Piguet is a brand that only a select few wear. This luxury watch is sure to stand out on anyone’s wrist. CEO François-Henry Bennahmias leads this luxury brand which started in 1875, and remains to be a rival in the industry. MillionaireMatch got the scoop on how Audemars Piguet continues to be the choice for wealthy men.
“We are a very high end brand. We like to show our craft. Every link is unique. You have to create a new mold every time. It’s very complicated,” Bennahmias said about the process of creating their watches. Because of the complexity, it can’t be copied. Another reason why customers opt for the brand and its price tag which can range from $3500 to over a million dollars. “There will always be an appreciation for things that are done well, and that lasts. You feel it is completely different compared to something that is duplicated by millions,” he said.
How do they compete with other major brands? “Sometimes we think it’s about re-inventing the wheel. It’s not about re-inventing the wheel. It’s a matter of respecting the basic rules of business which are having an amazing product and amazing partners, and boutiques to sell the product,” he said. He doesn’t feel threatened by the wave of new smartwatches. Bennahmias also believes in forward movement and never standing still when it comes to your business. “Intense work on quality and innovation,” he explained is what keeps them in the game.
“The purpose is not to be sold to everybody,” Bennahmias said. The company’s model of connecting with customers is a very organic one. Half of their sales happen right over the phone. “When they talk to us the first connection is going to be over the phone. Internet sales, we don’t do it,” he said. Once the Audemars Piguet team has made a connection with a potential customer, they start a relationship with them. “We will continue to use the internet to communicate with clients, but we need to directly connect with the client. At this level of prices and experience, I can’t explain or justify over the internet,” he said. “Luxury is true emotions. It’s not something you need,” as to why a more personal connection is needed to take care of clients one at a time.
Audemars Piguet has taken a few turns and pivots to become the well known brand it is today. They started out as wholesalers and selling to distributors, they’ve now become their own distributor. With locations all over the world from Spain to Beverly Hills, they are surely a staple for the man and woman with class and style.
If you haven’t jumped on the bandwagon yet, you can always visit www.audemarspiguet.com. We, like Bennahmias, recommend you give them call for that one on one attention. It’s included in the price!
Most people have big dreams, and the only thing stopping them is funding. Well, not anymore. Manny Fernandez, CEO of DreamFunded, has created a platform that benefits the entrepreneur and the investor. Fernandez launched the company after founding the SF Angels Group, a group of 32 angel investors. He was recently seen on CNBC’s Make Me a Millionaire Investor, and is a bestselling author. MillionaireMatch got the scoop on Fernandez and his passion to help entrepreneurs launch.
The big question from entrepreneurs is always about the money. How do they get it? “Raising money is hard,” said Fernandez. “If more people had access to money, they could create more jobs,” Fernandez offered. That is the reason why he created DreamFunded. He also had big dreams of creating a startup, and then he needed money to make that dream happen. Each startup is vetted before being asked to showcase on the site. Startups could get as much as $1 million of investments. Today, DreamFunded has investors all over the world. The platform allows people to invest in projects with as little as $1,000. “It’s for the people who want to co-invest and find the next Twitter. You may not have to find them, because they could be within our network, ” he explained.
Fernandez is well aware that many people who are passionate about creating businesses that solve a problem just don’t have the right connections. Fernandez is one of the few Latino venture capitalists in Silicon Valley. In Hispanic communities, most go to family and friends for support when launching a business. With DreamFunded, he has brought together over 5,000 investors hoping to help the next Google. “You will have more people getting funding that can create the next Facebook, but no one knows who they are in advance,” he said regarding co-investors.
Since he sits on the other side of the table, Fernandez shared some tips for entrepreneurs on getting funding. “Ask for advice from investors instead of pitching to them. In the beginning, a lot of investors were running away from me. Work with people that may have a shared passion in what you are doing. Create a relationship with them, and then present them an opportunity,” he said. Building those relationships are key before making your big ask. He suggests getting a referral when possible.
He also looks for a few important things when he is considering putting up the big bucks. “The team. It’s always about the team,” he advised. Investors want to like the team they will be working with and investing in. “Everyone is moved by stories,” added Fernandez. You should have a story behind your product or software that is going to solve a problem. “As an angel, we are emotional people. We are doing it because we like you, and we like the problem you want to solve,” he said. They look for logical reasons to make an investment. He also believes attitude has a lot to do with it. That you should be confident knowing you are going to solve the problem through your startup. You have to be relentless and figure it out. “If you believe you are going to raise money, you are going to raise money,” Fernandez said.
To learn more about DreamFunded, visit dreamfunded.com.